I know its still London fashion week, but how amazing was Proenza Schouler? and Preen (thank you for moving to new york)? Fucking beautiful.
I can't really put my finger on a specific theme but thats what makes it special. Its like animal print, but exotic insects color, bug-eye glasses, then the whole bleachy hair, and the knit ikat-like dresses, the reconstructed shirtdress, like what the hell is going on? but its so put-together at the same time. Proenza Schouler does draw to a younger crowd, and this crowd I know will spend - are already probably eager to get their hands on almost everything here.
Preen played it more safe with a smooth transition from last season, sticking to their signature aesthetic, but really giving what the Preen customer wants: a power dress that turns both women's and men's heads, fashion or non-fashion people's attention.